Section
Rules-Based Investing
3 posts
161 Years of Evidence: The Case for Factor Investing Was Already Closed
A landmark new study 1 reaching back to 1866 delivers what may be the most compelling out-of-sample test…
October 2, 2026
No Secrets, No Shortcuts: Ben Carlson on the Discipline That Separates Wealth Builders from Market Chasers
Ben Carlson on time horizons, market history, and the only edge that actually holds
August 12, 2026
The Conviction Gap: What Most Advisor Portfolios Are Missing at the Core
Most advisor portfolios mistake active weight for manager conviction. Franklin Templeton's five-factor core equity suite fixes that, starting with a proprietary conviction signal that extracts what managers actually believe.
Do Stocks Outperform Treasury Bills? The Question Is Less Nonsensical Than It Sounds
Hendrik Bessembinder of Arizona State University's W.P. Carey School of Business opens his landmark study, "Do Stocks Outperform…
July 23, 2026