{"id":1205,"date":"2025-05-06T16:23:00","date_gmt":"2025-05-06T16:23:00","guid":{"rendered":"http:\/\/4110f468-c33d-4bfa-8b02-7576a5abb4c5"},"modified":"2025-06-01T18:18:56","modified_gmt":"2025-06-01T18:18:56","slug":"emqq-globals-kevin-carter-a-serial-investech-pioneer-walks-into-princeton-university","status":"publish","type":"episode","link":"https:\/\/advisoranalyst.com\/podcast\/episode\/emqq-globals-kevin-carter-a-serial-investech-pioneer-walks-into-princeton-university\/","title":{"rendered":"EMQQ Global&#039;s Kevin Carter: A Serial Investech Pioneer Walks into Princeton University"},"content":{"rendered":"<p><strong>? You\u2019ve heard of index funds\u2026 but what if the <\/strong><em><strong>real<\/strong><\/em><strong> revolution in investing started with fractional shares, a phone call to Dr. Burton Malkiel, and a vision for emerging markets that no one saw coming?<\/strong>In Part 1 of this fireside chat on <em>Insight is Capital<\/em> host Pierre Daillie sits down with <strong>Kevin Carter<\/strong>, Founder and CIO of <strong>EMQQ Global<\/strong>, for a wide-ranging conversation that spans Carter\u2019s unplanned journey into finance, his pivotal role in the birth of <strong>fractional investing<\/strong>, AND <strong>direct indexing<\/strong>, and the origin story of <strong>EMQQ<\/strong>, the <strong>Emerging Markets Internet Index ETF<\/strong>.Carter recounts his early days reading <em>A Random Walk Down Wall Street<\/em>, cold-calling its author Dr. Burton Malkiel, and launching not one\u2014but multiple investing platforms that have shaped how millions invest today. From building the \u201cBuild Your Own Fund\u201d platform sold to E<em>TRADE, to coining <\/em><em><strong>\u201cTax Alpha\u201d<\/strong><\/em><em>, to launching ETFs that target the real growth in emerging markets (hint: it&#8217;s not state-owned enterprises), this episode is a deep dive into innovation, conviction, and seeing around corners.<\/em><\/p>\n<p><em>? <\/em><em><strong>Chapters &amp; Timestamps:<\/strong><\/em><\/p>\n<p>00:00 \u2013 Intro: Meet Kevin Carter, founder of EMQQ Global<br \/>\n01:30 \u2013 How a basketball chat led to a job on Wall Street<br \/>\n03:10 \u2013 Reading A Random Walk Down Wall Street\u2014and calling its author<br \/>\n06:45 \u2013 Realizing the mutual fund industry is a 1.5% \u201cwealth tax\u201d<br \/>\n10:15 \u2013 Africa, a notebook, and the spark for fractional investing<br \/>\n13:00 \u2013 Creating eInvesting and pioneering Build Your Own Fund<br \/>\n16:20 \u2013 Cold-calling Dr. Burton Malkiel at Princeton<br \/>\n18:30 \u2013 Selling to ETRADE and the rise of direct indexing<br \/>\n22:00 \u2013 Custom indexing, ESG before ESG, and inventing \u201cTax Alpha\u201d<br \/>\n28:00 \u2013 Avoiding over-diversification: Buffett vs. Bogle<br \/>\n33:00 \u2013 The Google connection and the call to invest in China<br \/>\n37:00 \u2013 The red flags inside traditional China ETFs<br \/>\n44:00 \u2013 Launching EMQQ to target the real consumer tech growth<br \/>\n49:00 \u2013 Smartphones, internet, and the leapfrog effect<br \/>\n55:00 \u2013 Why EMQQ and INQQ launched at the worst possible time<br \/>\n58:00 \u2013 The delisting drama, China tech crackdown, and investor fear<br \/>\n01:03:00 \u2013 EM growth vs. value traps\u2014and why India is next<\/p>\n<p>This conversation continues in Part Two, where we dive into the &#8220;India Stack&#8221; and what it means for India&#8217;s economic growth and tech\/internet sector.<\/p>\n<h4>Where to find Kevin Carter, EMQQ Global<\/h4>\n<p>Kevin Carter on Linkedin &#8211; https:\/\/www.linkedin.com\/in\/thekevintcarter\/EMQQ Global &#8211; https:\/\/emqqglobaletfs.com\/<\/p>\n<p>#EMQQ #Investing #EmergingMarkets #ETFs #FractionalShares #Indexing #KevinCarter #ChinaTech #IndiaGrowth #SmartphoneRevolution #BurtonMalkiel #TaxAlpha #DirectIndexing #Vanguard #Buffett #FutureOfFinance #FinancialInnovation<\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong>? You\u2019ve heard of index funds\u2026 but what if the <\/strong><em><strong>real<\/strong><\/em><strong> revolution in investing started with fractional shares, a phone call to Dr. Burton Malkiel, and a vision for emerging markets that no one saw coming?<\/strong>nnIn Part 1 of this fireside chat on <em>Insight is Capital<\/em> host Pierre Daillie sits down with <strong>Kevin Carter<\/strong>, Founder and CIO of <strong>EMQQ Global<\/strong>, for a wide-ranging conversation that spans Carter\u2019s unplanned journey into finance, his pivotal role in the birth of <strong>fractional investing<\/strong>, AND <strong>direct indexing<\/strong>, and the origin story of <strong>EMQQ<\/strong>, the <strong>Emerging Markets Internet Index ETF<\/strong>.nnCarter recounts his early days reading <em>A Random Walk Down Wall Street<\/em>, cold-calling its author Dr. Burton Malkiel, and launching not one\u2014but multiple investing platforms that have shaped how millions invest today. From building the \u201cBuild Your Own Fund\u201d platform sold to E<em>TRADE, to coining <\/em><em><strong>\u201cTax Alpha\u201d<\/strong><\/em><em>, to launching ETFs that target the real growth in emerging markets (hint: it&#8217;s not state-owned enterprises), this episode is a deep dive into innovation, conviction, and seeing around corners.nnn? <\/em><em><strong>Chapters &amp; Timestamps:<\/strong><\/em><em>nnn00:00 \u2013 Intro: Meet Kevin Carter, founder of EMQQ Globalnn01:30 \u2013 How a basketball chat led to a job on Wall Streetnn03:10 \u2013 Reading A Random Walk Down Wall Street\u2014and calling its authornn06:45 \u2013 Realizing the mutual fund industry is a 1.5% \u201cwealth tax\u201dnn10:15 \u2013 Africa, a notebook, and the spark for fractional investingnn13:00 \u2013 Creating eInvesting and pioneering Build Your Own Fundnn16:20 \u2013 Cold-calling Dr. Burton Malkiel at Princetonnn18:30 \u2013 Selling to E<\/em>TRADE and the rise of direct indexingnn22:00 \u2013 Custom indexing, ESG before ESG, and inventing \u201cTax Alpha\u201dnn28:00 \u2013 Avoiding over-diversification: Buffett vs. Boglenn33:00 \u2013 The Google connection and the call to invest in Chinann37:00 \u2013 The red flags inside traditional China ETFsnn44:00 \u2013 Launching EMQQ to target the <em>real<\/em> consumer tech growthnn49:00 \u2013 Smartphones, internet, and the leapfrog effectnn55:00 \u2013 Why EMQQ and INQQ launched at the worst possible timenn58:00 \u2013 The delisting drama, China tech crackdown, and investor fearnn01:03:00 \u2013 EM growth vs. value traps\u2014and why India is nextnnnThis conversation continues in Part Two, where we dive into the &#8220;India Stack&#8221; and what it means for India&#8217;s economic growth and tech\/internet sector.n<\/p>\n<h4>Where to find Kevin Carter, EMQQ Global<\/h4>\n<p>Kevin Carter on Linkedin &#8211; https:\/\/www.linkedin.com\/in\/thekevintcarter\/nnEMQQ Global &#8211; https:\/\/emqqglobaletfs.com\/n<\/p>\n<p>#EMQQ <span>#Investing<\/span><span>#EmergingMarkets<\/span><span>#ETFs<\/span><span>#FractionalShares<\/span><span>#Indexing<\/span><span>#KevinCarter<\/span><span>#ChinaTech<\/span><span>#IndiaGrowth<\/span><span>#SmartphoneRevolution<\/span><span>#BurtonMalkiel<\/span><span>#TaxAlpha<\/span><span>#DirectIndexing<\/span><span>#Vanguard<\/span><span>#Buffett<\/span><span>#FutureOfFinance<\/span><span>#FinancialInnovation<\/span><\/p>\n","protected":false},"author":1,"featured_media":1206,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"categories":[18],"tags":[],"_links":{"self":[{"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/episode\/1205"}],"collection":[{"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/episode"}],"about":[{"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/types\/episode"}],"author":[{"embeddable":true,"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/comments?post=1205"}],"version-history":[{"count":1,"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/episode\/1205\/revisions"}],"predecessor-version":[{"id":1216,"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/episode\/1205\/revisions\/1216"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/media\/1206"}],"wp:attachment":[{"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/media?parent=1205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/categories?post=1205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/advisoranalyst.com\/podcast\/wp-json\/wp\/v2\/tags?post=1205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}