Posts Tagged ‘Wall Street Journal’

More Articles to Send Anxious Clients

Wednesday, March 3rd, 2010

Last week’s post with articles to send nervous clients got a great response.

In light of that, here are more articles from this weekend’s Barron’s , New York Times and Wall Street Journal that might reassure anxious clients.

First, the Chief Investment Officer of Harris Private Bank in Chicago looks at valuation, the economy, liquidity, psychology and momentum to make a strong case for U.S. equities.

Barrons.com – For Stocks, the Signs Point Up

And the cover story in today’s Barron’s outlines how the highest quality stocks have lagged in the recent run up – but are positioned to outperform going forward.

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4 Articles to Send Nervous Clients

Wednesday, February 10th, 2010

Even with the market bounceback in 2009, many clients are still anxious, often stemming from negative media coverage of prospects for the economy and markets.

If you run into this, here are recent articles that might help calm nervous clients.

Emerging markets soar past their doubters

New York Times – Tuesday December 29

http://www.nytimes.com/2009/12/30/business/global/30emerge.html?th&emc=th

Jeremy Siegel on the Undervaluation in US equities

Advisor Perspectives – Tuesday December 29

http://www.advisorperspectives.com/newsletters0/Jeremy_Siegel_on_the_Undervaluation_in_US_Equities.php

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The best is yet to come – the full benefits of technology are on their way

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Three Articles You Can Send to Nervous Clients

Monday, February 8th, 2010

Despite the more positive tone to markets, anxiety is still high among many Canadians.

Here are three articles from this past weekend’s Barron’s, New York Times and Wall Street Journal to reassure nervous clients.

On Saturday, the Wall Street Journal  wrote that “the U.S. economy’s natural healing tendencies are asserting themselves and the American economy is poised for a rebound.”

WSJ.com – Opinion: A Jobs Bottom

 

Also on Saturday, an article in the New York Times outlines how a recovery is underway, in large measure due to U.S. actions to forestall a more serious economic decline. 

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Template for a mid-year letter

Wednesday, December 23rd, 2009

Below is a template for a mid-year letter to go to clients. Please make sure you read the accompanying post, Guidelines for An Effective Mid-Year Letter.

Please remember that this letter is intended as a template only, be sure to take the time to modify this to reflect your personal views.

June  22, 2009

A mid year note to clients

For many of us, the July 1 Canada Day holiday is the official beginning of summer.

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Articles You Can Send to Clients (July 15, 2009)

Friday, December 18th, 2009

As prefaced in today’s newsletter:

During this period of heightened requirements for communications to your clients, keeping in touch with your network of clients and prospects is critical. While there is no substitute for one-to-one meetings and phone calls, weekly or periodic emails are an effective way of staying visible and developing frank and open discussions with both clients and prospects.

Starting today, and every Wednesday from today, as a service to you, we will be sending a listing of 3-5 articles from high value sources (e.g., G&M, WSJ, NYTimes) that you may use to send to your clients and prospects as part of your communications strategy. We will also include some helpful prefacing notes that you may use as well.

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A wake up call for advisors – Turmoil at the top of the market

Tuesday, December 8th, 2009

Dan Richards, Strategic Imperatives“Once an accident, twice a coincidence, three times a trend” is a rule of thumb among observers of political campaigns.

That’s why I was struck by articles last week in the Globe and Mail, New York Times and the Wall Street Journal.

These articles describe turmoil among high-net worth investors  …. and have profound implications for financial advisors.

Business Week

First came Business Week. A story in late June outlined how the number of affluent Americans looking to switch advisors has tripled in one year, leading to a spike in investors seeking out second opinions. (Links to all of these stories can be found at the bottom of this article.)

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Build Your Brand – Be The Media

Wednesday, November 11th, 2009

The following is based on one of Norm Trainor’s clients, Thane Stenner, Managing Director of Richardson GMP Limited and Stenner Investment Partners. For additional information, please view the following website: www.stennerinvestmentpartners.com.

A number of years ago, I worked with a successful financial advisor in Manhattan who wanted to build his brand through the media. His strategy was to develop strong relationships with reporters for The Wall Street Journal and USA Today. As a result, they would call him for quotes and he appeared regularly in prestigious publications. Each time he was quoted in an article, he would send a copy to his mailing list. In addition, he also mounted the articles in his office and boardroom where his clients and guests could see his comments. Appearing in the media proved to be a very effective way in which to build his brand. However, becoming the media is an even better way to establish your thought leadership and create separation from other advisors.

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Today’s best use of 90 minutes

Wednesday, September 30th, 2009

Dan Richards, Strategic ImperativesSometimes the most important messages we convey to clients aren’t the intentional ones.

Take the signal your office sends when people come for a meeting.

Ask most advisors what they want to communicate to existing and prospective clients and you’ll hear words like “professional”, “organized”, “disciplined”, “successful” and “client-focused.”

Those are certainly the right qualities, especially during times like these – but a stark contrast to what many advisors actually communicate. Just a few of the image killers I’ve seen in advisors’ offices:

  • A reception area with magazines that are either too low end for the advisor’s client base or out of date

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The importance of personal connections

Wednesday, September 2nd, 2009

Dan Richards, Strategic ImperativesOver the past few months, we’ve all read about “the new frugality” that has become part of our culture.As a result, many consumers have been rethinking their spending – with some surprising insights about the importance of personal connections in tough times.

A recent Wall Street Journal article described the impact of personal connections on decision making. Lawn and pool services that send a different crew every week are easy to cut. On the other hand, it’s much harder to pull the plug on someone that has cut your grass or cleaned your house for years, who has brought vegetables from their garden and shown you pictures of their kids.

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Articles You Can Send to Your Clients (July 29, 2009)

Wednesday, July 29th, 2009

A few weeks ago we started the weekly item, Articles You Can Send to Your Clients. Clipping articles for your clients is an excellent way of keeping open lines of communication and dialogue, and strengthening the core of your relationship with them. You think about them, you care about them, and you want to motivate them to move forward with you – that is the underlying communication.

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