Posts Tagged ‘Economics Club’

The best route to high net worth referrals

Wednesday, November 18th, 2009

Earlier this year, I conducted a series of workshops sponsored in part by Mackenzie Financial.

Recently, a Mackenzie wholesaler emailed me with a question from an advisor, curious if I had any ideas on how to initiate referrals targeting million dollar plus clients.

As you move up the high net worth ladder, confidentiality becomes a bigger and bigger concern – and anything resembling a traditional mass market approach to referrals simply doesn’t work and in fact can harm the relationship.

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